The global serious games market is estimated to grow to $10 billion by 2023. The growth of this market can be attributed to several factors, such as an increasing user base, an increased popularity of mobile educational games, and the improved learning outcomes of these games. However, challenges in game design and lack of awareness about these games may hinder the growth of this industry. The report also highlights major players in the sector, such as IBM Corporation, Designing Digitally, Ltd., BreakAway, Ltd., and Revelian.
Although the US dominates the global serious market, other regions are also growing rapidly. While the US region has seen the highest growth, other regions like China, India, and Japan have also seen rapid growth. The US region has been a leader in this market, mainly due to its high level of digitisation, which makes it more accessible to companies. Despite being a fast-growing industry, the US has been a leading destination for Seriousmarkets, and this rapid growth has enabled companies to collaborate with one another on developing solutions that improve employee engagement.
In 2016, the global Seriousmarkets market was valued at $2,731 million. This is expected to grow to $9,167 million by 2023. This is an industry with high growth potential, as the game’s main goal is to educate, inform, and train players. The report analyzes the competitive landscape and examines major players in the market. These reports also include detailed analysis of the leading companies in this sector. With this data, you can make a sound investment decision.
While the global serious games market is dominated by North America, the European region is also a lucrative market. France, the United Kingdom, and Italy are the leading countries in this market. However, the European region is expected to experience the fastest growth over the next five years. By 2022, the Asian-Pacific region is predicted to grow at the fastest rate globally. Listed below are the top five players in the serious games industry:
The serious games market is largely dominated by North America and Europe. France, Australia, and the United Kingdom are the largest markets in the world. The European region is projected to grow at the fastest rate over the next five years. While the North American market is dominated by consumer-based gaming, the Asia-Pacific region is expected to grow at the fastest rate between 2015 and 2020. The serious games market is segmented into three segments: healthcare, government, and media & advertising.
The European serious game market is dominated by major players. The region is estimated to account for 43% of the total market by 2021. In addition, the US is projected to be the second largest region. Its competitive landscape is dominated by major players in the global serious games market. Furthermore, Europe is expected to grow at the fastest rate over the forecast period. The US serious games market is largely driven by the development of mobile applications.